Race to Sponsorship Success
A Must-Read Guide for Athletes Ready to Boost Their Brand & Win Local Sponsors
This book is your step-by-step playbook to using social media for securing sports sponsorships, especially from local businesses. Whether you're a racer, athlete or team manager, you'll learn how to build a standout online presence, grow your audience and attract the right backers.
From setting up your social profiles to creating engaging content and pitching to sponsors, Race to Sponsorship Success shows you how to become a local hero and a brand partner that businesses want to support.
🌟 Key Topics:
• Personal branding on Facebook, Instagram, LinkedIn and X
• Local-first sponsorship strategies
• Creating content that drives engagement and builds trust
• Tools and templates to make it all easier
Perfect for: athletes, grassroots teams, and rising stars ready to turn passion into partnerships.
Building Sponsorship Success
This book is your all-in-one roadmap for athletes and teams looking to master the sponsorship game, from first-time local deals to long-term, high-value partnerships. Building Sponsorship Success dives deep into what sponsors really want, how to build your brand on social media and how to create win-win relationships that go beyond a logo on your jersey.
Inside, you'll learn how to:
✅ Understand the evolving sponsorship landscape
✅ Craft a killer sponsorship proposal
✅ Build and grow your social media presence
✅ Deliver real value to sponsors—and prove it
✅ Start with local deals and scale regionally
✅ Build long-term partnerships that fuel your career
Packed with real examples, tools and strategies, this guide is perfect for anyone serious about turning passion into partnerships and impact.